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Tucker Carlson Preparing to Launch New Media Venture: Report

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OPINION: This article may contain commentary which reflects the author's opinion.


The next phase of former Fox News star Tucker Carlson’s career is about to begin, according to a report published this week.

Reuters reported that Carlson, along with Neil Patel, both of whom co-founded The Daily Caller, is preparing to launch a subscriber-based media service after the bugs are worked out of the system.

“We’ve opened our site for membership pre-sales,” Patel told the newswire. “Once we are comfortable that all of the systems are running well, launch and brand release will follow.”

This launch has been in the works for months.

According to Axios in July, “Carlson has struck an ad deal worth more than $1 million with PublicSq, an online marketplace for companies with conservative values, two sources familiar with the agreement told” the outlet.

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“Omeed Malik, the chief executive and chairman of the board of the blank check company looking to take PublicSq public this month, is also planning to invest in Carlson’s company, sources told Axios,” the outlet reported.

Malik intends to invest a significant amount, ranging from seven to eight figures, in Carlson’s media empire through his private investment firm, 1789 Capital, the outlet noted further, citing sources.

Axios added:

1789 Capital focuses investments in companies that support the “Replication/Parallel Economy,” “Deglobalization” and “Anti-ESG (i.e. sectors that have been negatively impacted by such principles).”

The ad deal is the first major one for Carlson’s new venture, which, as The Wall Street Journal reported, will hopefully be one of many more to come.

The WSJ added:

Former Fox News host Tucker Carlson and former White House adviser Neil Patel are seeking to raise funds to start a new media company that would potentially use Twitter as its backbone, according to people familiar with the matter. 

The new company would be anchored by longer versions of the free videos that Carlson has been posting regularly on Twitter since shortly after his departure from Fox News, but would ultimately be driven by subscriptions, some of the people said.

Carlson and Patel are looking to raise hundreds of millions of dollars to fund the company, the people said.

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Those utilizing Twitter and other platforms would retain the ability to view condensed versions of his show, interviews, and documentaries at no cost. However, to access the complete content, a subscription would be required. The sources also mentioned that the company has plans to incorporate shows from other hosts in the future.

Carlson and Patel, who were roommates at Trinity College in Hartford, Conn., and graduated together in 1991, joined forces in 2010 to establish The Daily Caller. Patel continues to maintain control over the publication.

The duo has assembled a team of financiers, lawyers, and media strategists to collaborate on their new venture, as reported by individuals familiar with the project, the WSJ reported.

“Carlson’s team met with a Twitter team in recent weeks to discuss the endeavor, people familiar with the matter said,” the outlet reported. “Carlson and Patel’s new company would also have its own website and mobile app, and is exploring other homes beyond Twitter for its content as well, some of the people said.”

With the presidential election of 2024 less than a year away, PublicSq. is the first of likely several other advertisers to move to partner with Carlson at this crucial time in national politics. According to PublicSq. CEO Michael Seifert, commercials for the platform this year on Carlson’s show on X (formerly Twitter) and continue through the end of the campaign year.

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Seifert noted that the advertisements will also appear on Carlson’s other platforms, such as his website.

The app’s founders and leaders have opposed corporate efforts to improve the environment, society, and governance through financial investments. Seifert said that the product pitches will be integrated into Carlson’s show.

“People are going to be paying attention,” Seifert said. “Tucker is going to speak very candidly of the importance of patriotic small businesses, and if viewers want to support it, go to Public Square.”

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