Advertisement

Joy Reid’s Ratings Tank at MSNBC: Report

Advertisement

OPINION: This article may contain commentary which reflects the author's opinion.


MSNBC host Joy Reid’s show posted its lowest-rated month ever, shedding 51% of its debut audience from 2020.

Her show, “ReidOut,” finished April with its smallest monthly audience ever since the program began nearly two years ago.

Fox News reported:

“ReidOut” averaged 1.1 million viewers during the news-heavy month, a 31% decline from April of last year. She also shed 11% of viewers who tuned in last month and a staggering 51% compared to the show’s debut month of July 2020.

“ReidOut” has also lost 57% of her total audience among the advertiser-coveted demographic of adults age 25-54 since the program launched in July 2020, finishing April with a dismal demo average of only 124,000 viewers. “ReidOut” viewership during April was MSNBC’s least-watched month during the weeknight 7 p.m. hour among the critical demo since July 2015.

Advertisement

During April, every single Fox News Channel weekday program – including “FOX & Friends First” which airs from 4-6 a.m. ET – outdrew “The ReidOut.”

Reid has also made headlines lately by making a series of outlandish comments.

In late April, Fox News host Greg Gutfeld poked fun at Reid by saying MSNBC was too “terrified” to ever fire her.

Gutfeld argued that Reid’s “scam” was to call everyone around her “racist” and that she had executed her plan so well that MSNBC was probably too scared to let her go because she would call them racists, too.

“The ghouls saying Musk is pro-hate speech, always fling the hate first. lesson: they can call you an evil racist; but fight back? thats labeled hate speech. How joy reid remains employed is a tribute to her boss’s cowardice,” Gutfeld tweeted.

All of this comes after media reporter Jon Nicosia reported that “there is serious talk all the way up the chain at Comcast about Joy Reid’s future at MSNBC.”

Reid has made a slew of outrageous comments, but one could argue she’s made a few defamatory comments about Kyle Rittenhouse.

After a jury found him not guilty on all five counts, Reid argued Rittenhouse’s acquittal has a historic precedent that goes back to the days of slavery.

“I think we have to keep in mind, when we’re watching the criminal justice system at work, that it was designed to do exactly what it did today,” Reid told her fill-in host Jason Johnson. “Gun laws helped to enhance the design to allow this verdict to happen today. This country was built on the idea that White men had a particular kind of freedom and a particular kind of citizenship that only they have that gives, you know, from the slave catchers on, the right to inflict violence In the name of protecting property. That’s like the foundational creation of the United States.”

Advertisement

Here’s what she said after Rittenhouse testified at his murder trial:

“You want to know why Critical Race Theory exists, the actual law school theory that emphasizes that supposedly colorblind laws in America often still have racially discriminatory outcomes?” she asks. “Then look no further than the trial of Kyle Rittenhouse.”

“Earlier today, the teenager accused of murdering two men and wounding a third in Kenosha, Wisconsin last year took to the stand in his own defense,” she said. “The circumstances are almost built for an actual CRT course. The white now 18-year-old faces an almost entirely white jury of his peers, with the exception of one black man, and then there’s Judge Bruce Schroeder, who has barred the prosecution from calling the people Rittenhouse killed victims.”

Media critic Joe Concha also suggested this week that Reid could be hit with a lawsuit from Rittenhouse.

“That was exhibit A, B, C, D, and E right there,” Concha said. “The next chapter in the Kyle Rittenhouse story are likely multiple defamation lawsuits against not only several media outlets but also MSNBC in particular and a host named Joy Reid, who we had the pleasure of hearing.”

Test your skills with this Quiz!

“As for Mrs. Reid and multiple contributors calling Rittenhouse a racist, a white supremacist and, most importantly, guilty until proven innocent… I have got four words for you: ‘Covington Catholic Nicholas Sandmann’ – who sued CNN for what, $275 million, and forced them to settle,” he added.

Below is Concha’s interview on Fox News, which features a montage of Reid and other left-wing figures smearing Rittenhouse in the media:

Advertisement